A Wall Street Journal article detailing how Apple's "privacy change" is affecting e-commerce (the story is here on Apple News) quotes an exec at a digital ad firm as follows:
“Small businesses could launch their pajama websites and advertise on Facebook because Facebook could identify users who most likely would buy those pajamas based on their activity on the web,” said Nii Ahene, chief strategy officer at digital ad firm Tinuiti. “It has become a lot more challenging” for Facebook to do that, he said.
Imagine the distress.
And by the way, those pajamas really are looking pretty scruffy.
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