Look at This Amazing Animated Typography, Built by a Google Whiz | Wired Design | Wired.com
“There’s something about animated typography that feels deeply personal,” Brandel says. “Letters start to take on lives when they saunter or skip in a certain way. It offers a new avenue for expression.”
Nobody remembers <blink>? (In 1996 Jakob Nielsen described the element as "simply evil" in his Alertbox column Top Ten Mistakes in Web Design.)
Do we really need to go through all that again?
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